You send the logo. I handle everything else.

(Because no one ever closed a deal with a cheap stress ball.)

I'm Barbara Hobart.

I Create Kickass Branded Merch That Turns Connection Into Clients.

Stop Handing Out Forgettable Stuff.

Start Getting Clients.

Stand Out.

Your brand isn’t boring—so why send stuff that is?

Create merch your clients actually need, want & will keep.

Build brand loyalty. Drive referrals. Generate a new revenue stream.

Connect.

Increase Revenue.

Turn "Stuff" into Strategy

Strategic Swag isn’t just about what you’re giving.

It’s about how you’re showing up.

This is branding in 3D.

I Help You Create Strategic Swag That Connects

I don't do promo products.

I do Strategic Swag.

That means no catalogs.

No guessing.

No one-size-fits-all junk.

I help you create bold, kickass branded products that feel right & say something about your brand.

Products that makes your clients feel seen.

By You.

1. Your Merch Will Get Used

This is emotional branding in 3D. Your swag should reflect you—not just your font, logo, and hex code.

Branded merch isn’t just a feel-good move. It can drive referrals, repeat business, and even become a revenue stream.

3. You’ll See a Return—Not Just a Receipt

Why This Strategy Works:

Because useless freebies don’t build loyalty. I will help you design, choose, & source products your clients actually want, need, and keep.

2. You’ll Stop Sounding Generic

LET'S CREATE KICKASS MERCH

Create Connection. Not Clutter.

Real connection isn’t made in the inbox—it’s made in their hands.

If your brand were a drink, what would it be?

What's the one word you want people to associate with your business?

Because branding isn't only about what you sell.

It's about what your clients remember—and how you made them feel.

Ask yourself...

See My Work

How to Choose Kickass Branded Merch That Actually Connects

A no-fluff guide to help you ditch the junk and create something your clients actually want.

Grab The Guide

"Working with Barbara has been a great experience. I have been so pleased with her advice, attention, and availability. If you are thinking about selling a product or products, Barbara will steer you in the right direction and makes the entire process fun and enjoyable. It's easier than you might think, and Barbara has taught me that!

-Jen F., Financial Planner

"I loved Barbara's overview of selling personalized products. Not only did it provide wonderful direction, but I now have many new ideas on what to sell."

Laurie S., Marketing Consultant

”I now not only have a fantastic giveaway to thank my clients, I also have the perfect retail product! Thank you, Barbara!

- Sharon R., Travel Advisor

"Barbara has this uncanny ability to take your ideas — even the half-baked ones — and turn them into something that not only looks incredible but also works. Our branded merch went from "blah" to memorable, and our client engagement shot up."

— Jeremy F., Marketing Director